Everyone wants to be a data-driven company today, and for good reason. We know that data — good, relevant data — is critical for making informed business decisions. In fact, nearly six out of 10 (57%) executives say that insights from data have enabled them to accelerate the release of new products. And on a larger scale, McKinsey found that data-driven companies are 23 times more likely to acquire other companies than those that aren’t data-driven. 

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